The best part for users and brands alike is that users see the Carousel in their home feed just like any other Pin. Similar to Facebook’s carousel, it allows brands to advertise multiple products at once or showcase different features of a product. In its simplest form, a Carousel is a Pin with multiple images. Anyone with a Pinterest business can create a carousel ad. I guess the next question is, how does it work and how can you get started?Īs you know, Pinterest is like a bookmarking tool where users can pin or save images they find online (or Pinterest itself) to different boards (used to categorize image collections as a way to organize them). It’s newest “Carousel” ads allows brands to tap into that by creating excitement around their products and services.
People spend time on Pinterest to be inspired and make new discoveries.
Pinterest is a visual pin board that showcases a lot of things from products to inspirational posts! It is popular with fashionistas, workout buffs, people who love food, and of course, those looking for a little positivity in their lives.Īnd with more than 250 million monthly users, it’s safe to say a lot of people and brands are on board with what this addictive platform has to offer.
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